Today, people and businesses widely use GPS tracking in both personal and professional settings. Every smartphone, tablet, and computer now integrates GPS tracking technology. The GPS tracking market is rapidly growing and has an amazing potential in the future. Many apps implement navigation systems for mapping and transport information, but also for fleet monitoring.
GPS vehicle tracking can be the pivotal edge over your business competitors and therefore, investing in a good vehicle tracking device can help you monitor your employees, keeping track of your cargo thus ensuring timely delivery of your products and services. Vehicle tracking is defined as getting information about the vehicle on map, speed and distance traveled using internet or other software. In general GPS (Global Positioning System) or GLONASS are used to locate the vehicle. The automobiles are provided with modernized feature which works to find the path of them.
Other functions include vehicle tracking performance and maintenance, driver’s performance, but also facilitates fuel management and dispatching, sends alerts and notifications, prevents thefts and provides reports and enables analysis of these reports. More functionalities are possible, however, that depends on the company offering fleet management solutions.
Also Read: Vehicle Tracking Devices Market in Africa
The role of GPS Tracking
Vehicle tracking is defined as getting information about the vehicle on map, speed and distance traveled using internet or other software. STrack Kenya Limited highlights below the merits of tracking your vehicle.
i). Security.
Tracking devices come with an immobilizer meaning that in the unfortunate event that your vehicle is stolen you can stop it remotely through the click of a button or a simple SMS.
ii). Quick recovery.
It is crucial that a vehicle is found within 24 hours before it is disassembled. GPS devices always upload their location to servers in real time allowing the quick recovery of vehicles.
iii). Diverse array of features.
Through vehicle management platform customers can access a wide array of reports such as trips, distance, speed, parking/idle time, fuel etc.
iv). Alerts.
System is built to be integrated with other systems for example courier companies can offer real time tracking to their customers.
STrack
STrack specializes in provision of advanced vehicle tracking, fleet management and digital fuel monitoring services for motor vehicles, motorcycles, and assets using GSM/GPS technologies, supported by thoroughly tested and certified devices, online tracking, fleet and driver management software based on various online Maps and a Linux server environment for enhanced reliability and user security. The company is licensed by the Communications Authority of Kenya (CA) and is also a founding member of Kenya Automotive Security Association (KASA).
“Tracking devices offers Fleet management & maintenance capable of managing fleet events of next service, insurance expiry, spare parts & batteries warranties etc,” says Kassim Hassanali, NAJ Tracking Ltd, Operations Director.
Also Read: NAJ Tracking Ltd: The award winning digital motor security company

Naj Tracking Ltd
NAJ Tracking Ltd is an award winning digital motor security company, dealing with Fleet Tracking, Fuel management and 24Hrs vehicle recovery solutions. Motor security personnel create them through family and corporate values, supported by 24-hour surveillance solutions. Uniquely pronounced with 10 awards, including the East Africa maritime awards in Vehicle tracking and Fuel management by their European Technology. Since their establishment they have grown with branches county wide in Kenya.
According to Trackimo, GPS has revolutionized our daily lives. GPS or Global Positioning System provides satellite tracking services that are useful in a variety of commercial and personal applications. Most companies now realize the importance of GPS technology for achieving greater efficiency. And, thus provide better benefits to people. PEACE OF MIND.

Trackimo
Trackimo represents a new GPS tracking device to locate the things that matter most from anywhere in the world. Trackimo devices are 3G, with 100% US coverage, most other GPS devices in the market are 2G with only 10% US coverage. Revolutionary, uses 5 different technologies to accurately Locate anything Worldwide Indoor & outdoor. Trackimo also has SOS panic button sending email and SMS text alerts.
“It is important for vehicle owners to protect their vehicles from theft. Installing a car track device helps in the recovery of a vehicle in case of theft. Transport and Haulage companies can fit vehicle tracking systems in their fleet vehicles transporting goods and cargo worth millions and they can know where their vehicles as well as their prized goods are at any time from our phone tracking app or our online web based vehicle tracking platform. Car track not only tracks the vehicles but the transit goods as well,” says Anthony Waikwa, of Shield Car Track.

Shield Car Track
Shield Car Track’s Fleet Tracking technology delivers GPS+LBS tracking and asset management solutions tailored to meet the needs of all types of businesses, from startups and mid-sized companies to large transport and haulage enterprises. Its internet-based fleet tracking system gives entrepreneurs full access and control from anywhere in Kenya, using their phones or any internet-connected computer.
“Through Shield Car Track phone app or online vehicle tracking platform our customers can track their vehicle through their mobile phones, by using our vehicle tracking app or through our online GPS car tracking website. Our vehicle tracking technology updates the location of the tracked vehicle every 10 seconds so as to provide 24 hours vehicle surveillance,” adds Mr. Waikwa.
Leon Mynhardt Technical Manager – South Africa Electronic Tracking Systems Ltd, says, apart from the obvious theft recovery aspect of using tracking devices, they have many other features through their telemetry information that make them essential in today’s commercial applications.
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Safety:
By getting live GPS speeding reports from the system, fleet controllers can react immediately to speeding alerts generated, ensuring drivers are driving safely. Fleet Managers can also receive daily, weekly or monthly speeding reports with this information target and train repeat offenders ensuring the safety of the drivers and other road users.
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Reduce vehicle maintenance:
Tracking devices give Fleet Managers vital driver behavior telemetry like harsh-braking, harsh-acceleration, harsh-cornering and excessive idling events. By monitoring these events live or historically thought reports, fleet owners can train specific drivers to reduce these events and as such reduce overall maintenance and fuel costs on their fleet. The system also provides for a driver scoring system based on these exceptions and makes it very easy to see who are the problem drivers and who might need additional training and in what areas they need help.
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Increase productivity:
Monitoring your entire fleet live at all times helps ensure your vehicles are where they should be and remain productive. Fleet managers can also access a wide range of reports that help them assess fleet utilization, identify problem areas, and address factors that affect productivity. One example is our Zone Report, which details which vehicles have entered which Customer Zones (customized polygon zones created by the client), when they entered, how long they are there for and then when they leave again. This makes it easy to see at a glance where there might be zones where the vehicles are taking too long to either pickup or drop-off. Managers can then assess and fix the processes in these zones to increase productivity.

Mtrack
Mtrack provides world-class products, and a complete tracking and asset recovery service. Mtrack have two main product lines, MtrackFleet and MtrackWireless. MtrackFleet focuses on managing fleets and helping companies and fleet owners handle their vehicles’ daily operations. MtrackWireless manages and recovers assets. Because the devices are completely wireless, users can attach them to any asset that needs tracking.
Commercial Vehicles Growth
The growing number of commercial vehicles, such as trucks, buses, and vans, drive the market for GPS tracking devices. Vehicles engaged in the timely transportation of men, material, machinery, or money-where on time delivery can make a significant difference in cost and productivity-are prompting players to adopt GPS tracking devices. School buses, city and state transport buses, cash vans, cargo vans, police petrol vans, radio taxis, courier pickup and delivery vans, and others are prospects for vehicle tracking systems. The increasing sales of commercial vehicles would increase the adoption of GPS tracking devices.
Also Read: Cybersecurity Risks on Vehicle Tracking Systems
Gerrie Van Wyk of Pulsit Electronics says that, “The transport and logistics industry has become a very competitive and lean industry which necessitates that fleet owners and operators aligns themselves with a tracking partner that understands their business, able to meet the demand for service and provide them with not only a dot on the screen but also real-time information and telemetry that has an effect on their bottom line as well as looking after their reputation by providing them with tools to protect their clients cargo in transit and prevent losses as a result of hijackings and theft.”

Pulsit Electronics
Pulsit Electronics is a South African based Telematics Solutions Provider established in 2002 with specific focus on Tracking, Fleet Management and Risk Mitigation Solutions in the transport and logistics industries. Pulsit is VESA/ABS Accredited and meets with SAIA (South African Insurance Association) standards. Pulsit works with TAPA (Transporters Asset Protection Association) a global organization that regulates standards and employ best practices for the protection of high value cargo in warehouse as well as in transit.
According to International Organization of Motor Vehicle Manufacturers (OICA), sales of commercial vehicles is on an uptrend. By tracking and managing these vehicles in real time, enterprises can efficiently utilize their resources. GPS tracking devices also ensure the safety of vehicles. In an emergency, GPS devices pinpoint the ambulance’s position and display the exact location where the distress signal originated.



