Mikano Motors, Durojaiye Foundation in joint campaign for safer roads in Lagos

The campaign was geared towards sensitising motorists and pedestrians on the need to embrace proper road safety measures for safer travel experience on Lagos roads

PIC.1. TRAFFIC GRIDLOCK AT ANTHONY BUS STOP ON IKORODU ROAD IN LAGOS ON MONDAY (10/11/14). 5637/10/11/14/IP/AIN/NAN

Efforts to make Lagos roads safer got a boost recently when Durojaiye Relief Foundation (DRF), in partnership with the assemblers and marketers of Geely brand of vehicles in Nigeria, Mikano Motors, spearheaded a road safety awareness initiative in the state recently.

The campaign was geared towards sensitising motorists and pedestrians on the need to embrace proper road safety measures for safer travel experience on Lagos roads. Supported by the Lagos State Traffic Management Authority (LASTMA), the campaign kicked off with a courtesy visit by DRF’s executive committee and LASTMA’s mayor commandant to Mikano International’s Motors Division headquarters.

During the visit, they were briefed on the planned activities for the road safety awareness campaign. Also in attendance were other LASTMA officials and Mikano Motors staff. The briefing was followed by a two-day road show, where members of the National Union of Road Transport Workers (NURTW), Lagos chapter and other road users, were sensitised on the importance of obeying basic traffic and safety rules.

Some of the rules focused on included using safety belts, avoiding distractions; not texting and driving, not driving while under the influence or when fatigued, amongst other vital road safety best practices. To emphasise the importance of proper maintenance as the best approach for keeping vehicles in the best shape and ensuring the safe transport of passengers across the state, some motorists benefitted from complimentary oil change as an added incentive. 

The Durojaiye Relief Foundation is renowned for the numerous philanthropic initiatives which have touched the lives of numerous Nigerians through their community outreach programmes, skill acquisition and youth empowerment schemes. 

Mikano Motors Division, which is Nigeria’s fastest-growing automotive brand and home to Geely, Maxus and ZNA autos, was in full support of the campaign, with an impressive motorcade showcasing a selection of their premium vehicles.

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