Niterra on a mission to stamp out counterfeit auto parts in Ghana

Niterra is setting a positive example for other industry players to follow

Niterra
Niterra stands strong against counterfeit auto parts in Ghana | Image: courtesy

Niterra Company Limited, a big player in the car industry known for NGK Ignition Parts and NTK Vehicle Electronics, has introduced a new plan to tackle the problem of fake car parts in Ghana.

With more than 80 years of experience in making ignition and sensor technologies, Niterra knows how important it is to have high-quality, advanced technology, and sustainable products in the car world. They want everyone in the car industry to focus on selling genuine ignition parts and vehicle electronics.

Trusted Programme Launch

At the launch of Niterra’s Trusted Programme in Accra, Skander Kadri, who is a Senior Territory Manager for Niterra After Market, talked about the urgent need for everyone to work together to stop the spread of fake car parts.

“In Ghana and other places, fake car parts are a big problem. Our goal with this programme is to teach people how to tell the difference between real and fake products. By finding trusted sellers and mechanics, we want to make sure people can trust the car parts they buy and use,” Kadri explained.

Company’s Commitment to Quality

Daisuke Watanabe, the Managing Director of Niterra, also spoke about how the company is dedicated to making genuine ignition parts and vehicle electronics. He asked the public to support Niterra products because they help keep cars safe, reliable, and running well.

Protecting Consumers and Promoting Integrity

This new initiative from Niterra shows that they are attentive about looking out for consumers and making sure the car industry in Ghana is honest and trustworthy. Taking steps to ensure transparency and accountability within the car industry, Niterra is setting a positive example for other industry players to follow. Prioritizing honesty and integrity, Niterra is demonstrating their commitment to putting the needs of their customers first and building long-lasting relationships based on trust and respect. This proactive approach to consumer protection will undoubtedly have a positive impact on the car industry in Ghana, leading to increased confidence and satisfaction among buyers.

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